THERE is a Science of getting rich, and it is an exact science, like algebra or arith-
metic. There are certain laws which govern the process of acquiring riches; once
these laws are learned and obeyed by any man, he will get rich with mathematical
The ownership of money and property comes as a result of doing things in a cer-
tain way; those who do things in this Certain Way, whether on purpose or acci-
dentally, get rich; while those who do not do things in this Certain Way, no matter
how hard they work or how able they are, remain poor.
It is a natural law that like causes always produce like effects; and, therefore, any
man or woman who learns to do things in this certain way will infallibly get rich.
That the above statement is true is shown by the following facts:
Getting rich is not a matter of environment, for, if it were, all the people in certain
neighborhoods would become wealthy; the people of one city would all be rich,
while those of other towns would all be poor; or the inhabitants of one state would
roll in wealth, while those of an adjoining state would be in poverty.
But everywhere we see rich and poor living side by side, in the same environment,
and often engaged in the same vocations. When two men are in the same locality,
and in the same business, and one gets rich while the other remains poor, it shows
that getting rich is not, primarily, a matter of environment. Some environments
may be more favorable than others, but when two men in the same business are
in the same neighborhood, and one gets rich while the other fails, it indicates that
getting rich is the result of doing things in a Certain Way.
And further, the ability to do things in this certain way is not due solely to the pos-
session of talent, for many people who have great talent remain poor, while other
who have very little talent get rich.
Studying the people who have got rich, we find that they are an average lot in all
respects, having no greater talents and abilities than other men. It is evident that
they do not get rich because they possess talents and abilities that other men have
not, but because they happen to do things in a Certain Way.
Getting rich is not the result of saving, or „thrift”; many very penurious people are
poor, while free spenders often get rich.
Nor is getting rich due to doing things which others fail to do; for two men in the
same business often do almost exactly the same things, and one gets rich while
the other remains poor or becomes bankrupt.
From all these things, we must come to the conclusion that getting rich is the re-
sult of doing things in a Certain Way.
If getting rich is the result of doing things in a Certain Way, and if like causes
always produce like effects, then any man or woman who can do things in that
way can become rich, and the whole matter is brought within the domain of exact
The question arises here, whether this Certain Way may not be so difficult that
only a few may follow it. This cannot be true, as we have seen, so far as natural
ability is concerned. Talented people get rich, and blockheads get rich; intellec-
tually brilliant people get rich, and very stupid people get rich; physically strong
people get rich, and weak and sickly people get rich.
Some degree of ability to think and understand is, of course, essential; but in so
far natural ability is concerned, any man or woman who has sense enough to read
and understand these words can certainly get rich.
Also, we have seen that it is not a matter of environment. Location counts for
something; one would not go to the heart of the Sahara and expect to do success-
Getting rich involves the necessity of dealing with men, and of being where there
are people to deal with; and if these people are inclined to deal in the way you
want to deal, so much the better. But that is about as far as environment goes.
If anybody else in your town can get rich, so can you; and if anybody else in your
state can get rich, so can you.
Again, it is not a matter of choosing some particular business or profession.
People get rich in every business, and in every profession; while their next-door
neighbors in the same vocation remain in poverty.
It is true that you will do best in a business which you like, and which is congenial
to you; and if you have certain talents which are well developed, you will do best
in a business which calls for the exercise of those talents.
Also, you will do best in a business which is suited to your locality; an ice-cream
parlor would do better in a warm climate than in Greenland, and a salmon fishery
will succeed better in the Northwest than in Florida, where there are no salmon.
But, aside from these general limitations, getting rich is not dependent upon your
engaging in some particular business, but upon your learning to do things in a
Certain Way. If you are now in business, and anybody else in your locality is get-
ting rich in the same business, while you are not getting rich, it is because you are
not doing things in the same Way that the other person is doing them.
No one is prevented from getting rich by lack of capital. True, as you get capital
the increase becomes more easy and rapid; but one who has capital is already
rich, and does not need to consider how to become so. No matter how poor you
may be, if you begin to do things in the Certain Way you will begin to get rich; and
you will begin to have capital. The getting of capital is a part of the process of get-
ting rich; and it is a part of the result which invariably follows the doing of things
in the Certain Way. You may be the poorest man on the continent, and be deeply
in debt; you may have neither friends, influence, nor resources; but if you begin
to do things in this way, you must infallibly begin to get rich, for like causes must
produce like effects. If you have no capital, you can get capital; if you are in the
wrong business, you can get into the right business; if you are in the wrong loca-
tion, you can go to the right location; and you can do so by beginning in your
present business and in your present location to do things in the Certain
Way which causes success.